Expedition crew.
Not gym wear.
ScubaRogue Expedition Gear is proof of participation, not merch — the cap you wore on the boat, the patch from the dive you crossed the world for. A small, desirable range built on the same identity as the briefs: the heritage diving-helmet mark, the compact SR badge, aged-brass detail and old-chart texture.
Proof of participation
Gear is earned on the dive, not bought off a rack. Destination and Founder Dived patches mark where you've actually been — a quiet signal among serious divers.
One coherent identity
Every piece carries the SR mark or the ScubaRogue wordmark — heritage commercial-diver helmet, azure, deep navy, cyan and aged brass. Bold, simple, readable small.
Small, desirable drops
We start small on purpose — caps, a strong expedition tee, a patch — and grow the range one drop at a time. Scarcity over a catalogue of ten thousand.
The range
Built around two marks.
The compact SR badge for wearability; the full ScubaRogue wordmark for trust. Each piece pairs a primary mark with a secondary detail.
| Item | Primary mark | Secondary detail |
|---|---|---|
| Expedition tee | SR chest mark | ScubaRogue expedition back print |
| Cap | SR helmet badge | Small ScubaRogue wordmark on the rear |
| Patch | SR helmet seal | Destination and year |
| Hoodie | Large ScubaRogue wordmark | SR sleeve mark |
| Rash guard | SR chest / shoulder mark | Dive route or destination line art |
| Dive bag | SR woven label | "ScubaRogue Expedition Gear" tag |
| Dry bag | SR mark | Azure map-grid pattern |
| Sticker pack | Helmet, SR, destination badges | Member & Founder Dived variants |
| Map print | Destination route design | "ScubaRogue Briefing Series" |
Release sequence
Released in drops.
Low complexity and high identity first; the range grows as the community does.
Drop 1 — Core
SR cap, the expedition tee and the helmet patch. Low complexity, high identity — the foundation of the range.
Drop 2 — Layers
The ScubaRogue hoodie and the SR rash guard, for cooler boats and longer surface intervals.
Drop 3 — Kit
Dive-bag tags, the azure dry bag and the sticker pack — the gear that travels with you.
Drop 4 — Destinations
Destination map shirts and route prints from the Briefing Series — wear where you've been.
Drop 5 — Verified
Founder Dived and SR Verified patches — earned, not sold, for personally tested destinations.
The look
Heritage, not cartoon.
The helmet is a heritage commercial-diver helmet — credible, never cartoonish. The palette is azure, deep navy, cyan and aged brass; the texture is navigation charts, route lines and dive-log grids. The wordmark is a strong, technical uppercase that reads at a glance.
The promise
A range you'd actually wear.
Expedition crew, not gym wear. We keep the first range small and desirable — a cap, a tee, a patch — and let the dives do the talking. Gear reinforces the brand; it never gets in front of the diving.
Not yet a shop
Register interest in the first drop.
ScubaRogue Expedition Gear is a brand extension, not a launch checkout — there's no cart and no payment here yet. Tell us you're interested and we'll let you know when Drop 1 lands.